Distribution and promotion strategies must extend beyond traditional channels to build the multi-platform presence that signals authority to AI models. This means systematically sharing your expertise across relevant communities, contributing to discussions on forums and social media, publishing on platforms like Medium or LinkedIn in addition to your own site, and building genuine relationships within your niche rather than just broadcasting content.
The marketing industry is turning to artificial intelligence (AI) as a way to save time and execute smarter, more personalized campaigns. 61% of marketers say AI software is the most important aspect of their data strategy.
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